Practical Support for Growing Businesses

Helping SME businesses improve online performance with focused, practical advice.

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About Me

I am a freelance Ecommerce and Digital Marketing Consultant based in the UK.

With experience across both in-house and consultancy roles, I work with businesses to improve performance across all key areas of ecommerce—from SEO and paid media to CRO, UX/UI, email marketing, and strategy.

I’ve worked with brands across a range of sectors, offering practical, data-driven support that’s grounded in years of experience. My background includes senior roles in digital marketing and ecommerce management before moving into freelance consultancy.

Whether you need help understanding what’s holding your store back, want clearer direction for your digital channels, or are simply looking for an experienced hand to improve ROI, I offer tailored, no-nonsense support to help you move forward with confidence.

Services

Ecommerce Strategy & Consultancy

Helping you understand where to focus and what will move the needle.

Performance Marketing

Driving traffic that actually converts.

SEO

Making sure the right people can find you—organically.

CRO & UX

Helping your site turn more visitors into customers.

Email Marketing

Keeping customers engaged and driving repeat purchases.

Project Management & Technical Advice

Acting as your trusted digital liaison on ecommerce builds, migrations, or technical projects.

Process

I don't believe in a one-size-fits-all approach to ecommerce or digital marketing.

Instead, we'll start with a conversation. We’ll talk about your business, what’s working (and what isn’t), where you want to be, and what kind of support might make the biggest difference.

From there, I’ll help you figure out the right next steps—whether that’s an audit, a project, or ongoing support across your digital channels.

Some clients want a strategic sounding board. Others need someone to roll up their sleeves and get stuck in. Whatever it looks like, the support I offer is always tailored to you.

Frequently Asked Questions

Interested in working together but have a few questions and want to know more? Take a look at the FAQs below, or simply drop me a message.

What kind of businesses do you typically work with?

I can work with businesses of all types and sizes - and not just ecommerce brands. However, ecommerce brands with around £1-5m turnover and small internal teams are especially well suited to my services and often tend to benefit from flexible, experienced support to improve their digital performance.

Do you offer one-off projects or audits?

I can provide both, depending on your needs. Whether it’s a full audit of your marketing channels, a site performance review, or help scoping a new ecommerce project, I’m happy to work on a project basis as well as ongoing support.

Can you work alongside our internal team or existing agency?

Absolutely. I often work as an extension of internal teams, or as a strategic partner to existing agency setups. I can help fill skill gaps, bring clarity to reporting, or act as a second opinion.

Which platforms and tools do you work with?

I’ve worked with Shopify, WooCommerce, GA4, Klaviyo, Mailchimp, Meta Ads, Google Ads, and more. I’m platform-agnostic and happy to plug into your existing stack. I can also assist and advise if you are looking to replatform or evaulate your existing providers.

Do you handle the implementation yourself?

It depends on the scope. For many channels (like PPC, SEO, email, etc.) I can execute directly. I can help with small technical changes, but for more substantial dev work or technical integrations, I can help project manage and liaise with developers or agencies on your behalf.

Let's Work Together

Ready to scale your ecommerce business? Get in touch for a free strategy consultation.